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What Is The Difference Between US & UK Pharmaceutical Marketing?

What Is The Difference Between US & UK Pharmaceutical Marketing?

Separated by the huge expanse that is the Atlantic Ocean, the principles behind pharmacy digital marketing in both regions can feel like two completely separate worlds, with two separate central principles. The biggest difference between the UK and the US in terms of...

How Does Pay Per Click Work?

How Does Pay Per Click Work?

When looking into digital marketing for the first time, you’re sure to come across PPC, one of the ways in which businesses can drive traffic and conversions to their site from search engines.

How Social Media Can Promote Your Pharmacy Business

How Social Media Can Promote Your Pharmacy Business

Social media platforms are an excellent way to help develop a pharmacy business. Social media allows people to promote their expertise, talk about their products and services, and raise the profile of the profession locally, nationally, and even globally. According to...