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Top Marketing Trends Of 2022

Top Marketing Trends Of 2022

Here are just a few of the upcoming trends to emerge in 2022 that could make a big difference to businesses.

Reach Target Market With Programmatic Messaging

Reach Target Market With Programmatic Messaging

Pharmaceutical companies hoping to reach their target audience better should consider using programmatic messaging, after it was revealed as the most popular technique among healthcare marketers.

How Do Consumers Engage With A Pharmaceutical Website?

How Do Consumers Engage With A Pharmaceutical Website?

Buying and even conducting medical appointments online is a new experience for many UK consumers, especially in the older age groups. However, the pandemic has driven online transactions over the past two years, as vulnerable groups have been forced to isolate...

How SEO Can Boost Your Pharmacy Website

How SEO Can Boost Your Pharmacy Website

You may have a great looking pharmacy website, but unless you can attract lots of people to come and look at it, all the investment in developing it will have been for nothing.

What Is The Difference Between US & UK Pharmaceutical Marketing?

What Is The Difference Between US & UK Pharmaceutical Marketing?

Separated by the huge expanse that is the Atlantic Ocean, the principles behind pharmacy digital marketing in both regions can feel like two completely separate worlds, with two separate central principles. The biggest difference between the UK and the US in terms of...

How Does Pay Per Click Work?

How Does Pay Per Click Work?

When looking into digital marketing for the first time, you’re sure to come across PPC, one of the ways in which businesses can drive traffic and conversions to their site from search engines.

How Social Media Can Promote Your Pharmacy Business

How Social Media Can Promote Your Pharmacy Business

Social media platforms are an excellent way to help develop a pharmacy business. Social media allows people to promote their expertise, talk about their products and services, and raise the profile of the profession locally, nationally, and even globally. According to...