by [email protected] | Apr 19, 2022 | News
The pharmaceutical industry is becoming increasingly competitive, as more companies bring products to the market that are aimed at the same customer base. Therefore, it is more important than ever to attract potential customers through an organised customer engagement...
by [email protected] | Apr 7, 2022 | News
A well-designed website is now essential for pharmaceutical companies in 2022. In an increasingly competitive sector, it’s important to get those small details right to attract and retain customers. Here are some best practice points to bear in mind if you are...
by [email protected] | Feb 24, 2022 | News
The world of medical advertising and pharmacy web design is about ensuring customers and medical professionals can make an informed choice about whether a product is right for them. In the UK, adverts for medicines and medical devices are regulated by...
by [email protected] | Feb 22, 2022 | News
The world of pharmacy digital marketing is made up of two main channels, both of which are almost fundamentally different from each other. Due to Advertising Standards Agency guidelines and MHRA rules on medicine advertising, only over-the-counter medicines are...
by [email protected] | Feb 16, 2022 | News
Pharmacies that want to stay on top of their promotion this year need to take note of the ever-changing world of marketing. Here are just a few of the upcoming trends to emerge in 2022 that could make a big difference to businesses. Video marketing Video marketing is...
by [email protected] | Feb 13, 2022 | News
Pharmaceutical companies hoping to reach their target audience better should consider using programmatic messaging, after it was revealed as the most popular technique among healthcare marketers. Programmatic marketing involves using bidding and placement platforms...
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