by [email protected] | May 11, 2022 | News
Pharmaceutical companies that want to advertise their drugs have been warned about the risk of using social media influencers to do this. While the UK has strict advertising laws when it comes to marketing pharmaceuticals on TV, radio, or the internet,...
by [email protected] | May 9, 2022 | News
Businesses that use their websites to sell products need to make sure their e-commerce pages are optimised for search engines just as much as their content pages are, so they can be sure their site will rank highly in Google searches. Like all webpages, e-commerce...
by [email protected] | May 5, 2022 | News
The advent of digital marketing has opened up an ever greater array of possibilities for various sectors, including pharmaceuticals. With the internet continuing to produce ever more channels, this will not just include websites and SEO. Another key area of...
by [email protected] | Apr 26, 2022 | News
Advertising, particularly pharmacy digital marketing, is primarily about informing people about a potential healthcare product, with the goals of being engaging and entertaining being secondary goals that are still important in a lot of cases. One of the best ways to...
by [email protected] | Apr 19, 2022 | News
The pharmaceutical industry is becoming increasingly competitive, as more companies bring products to the market that are aimed at the same customer base. Therefore, it is more important than ever to attract potential customers through an organised customer engagement...
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